West Bengal launches large ‘Duare Sarkar’ outreach marketing campaign



West Bengal Chief Minister, Mamata Banerjee has launched a large marketing campaign titled ‘Duare Sarkar’ (authorities at doorsteps) to conscious individuals concerning the 11 state-run welfare schemes and assist them avail its advantages. The two-month-long outreach programme has been launched holding in view the 2021 state meeting elections that are due in April-May.

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The marketing campaign will proceed from December 1, 2020, to January 30, 2020, in 4 phases, with slogan ‘jar jekhane darkar, asche apnar duare sarkar’ (authorities can be at your doorsteps everytime you want it). The 11 schemes can be made out there to the beneficiaries via camps arrange for the aim.

Important takeaways for all aggressive exams:

  • Chief Minister of West Bengal: Mamata Banerjee; Governor: Jagdeep Dhankhar.


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